A Response to Professor Nancy Longnecker's Talk -- Iza

I enjoyed Nancy Longnecker's lecture because I could relate to her and the subject on many levels. The way she was conveying the content seemed casual, and I appreciated her humor. I feel like one of the main points she tried to bring across was that science communication is its own field and cannot be equated with just being a scientist who knows how to communicate. According to her, this way of thinking might have led to the programme being let go for a period of time before it was reinstated. Science communication can aid in conveying scientific findings to the general public and can really benefit the everyday lives of people. The points that resonated the most with me were closely related to marketing and psychology. For instance, being aware of your own objective for communicating (to raise awareness, educate, change behaviour, or change policy), while also being mindful of who your audience is. A common flaw in science communication relates to a common psychological fallacy where awareness and understanding do not necessarily lead to change in behaviour. In science communication, this is called "The Deficit Model of Science Communication". Furthermore, it is also important to respect different points of view, value different sources, and debunk myths.


Before the lecture, I wasn't aware that science communication could be its own programme, and without being educated on it, I might have agreed with people who are confused about why it has to be its own subject. After the lecture, I definitely agree that there is value in studying this subject. Personally, I do feel like I was familiar with a lot of the findings we heard about due to my psychology studies. The university I attended also valued research skills, scientific methodology, and conduct very highly, which is why I agree that scientific communication is really important.


Comments

  1. Chompunud (New)March 30, 2026 at 1:56 AM

    Hello, Iza, it is interesting to know that the lecture was related to your expertise on psychology. Moreover, you made a good point that scientific communication can benefit to the public in their daily lives.

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  2. A Response to Professor Nancy Longnecker's Talk – KaterinMarch 31, 2026 at 3:44 PM

    Hi Iza. I really liked your reflection, especially your point about science communication being its own field. I hadn’t thought about it that way before either, but I agree that knowing science is not the same as knowing how to communicate it effectively. Your explanation of the “deficit model” was also very clear. I think it’s really important to remember that understanding something doesn’t always lead to behaviour change, and also, It’s interesting how your background in psychology helped you connect with the lecture. Cool post!

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  3. SosukeApril 1, 2026 at 8:21 PM

    First of all, your English expression is really high level, so I can learn alot of vocaburaly or some collocations from your reflection. also you descrives the lecture not only by writting your coment, but also using the some terms relating the topics. This is really sophiscated reflection!!

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